search engine optimization / 5 posts found

seo vs sem

SEO vs SEM

by admin_birgitta23
in SEO
SEO vs SEM – What is the difference? This content was originally published here and since it is well written and useful I decided to post it here as well. When trying to reach your target audiences through search engines like Google or Bing it is important to know the difference between SEO (Search Engine Optimization) and SEM (Search Engine Marketing). In order to properly utilize these two very essential tools, it is also important to understand how they can be combined and compared. This post will give you a full understanding of what exactly SEO and SEM are, the […]
Tips For Search Engine Optimization

Tips For Search Engine Optimization

by admin_birgitta23
in SEO
Are you ready for some great search engine optimization tips? This content was originally published here. Proper search engine optimization is essential for every successful business website. SEO keeps your site highly visible to Google and other search engines, which significantly improves the possibility of you getting more customers. Get ready to have your mind blown by the wonders of SEO. Try several different keywords when you are trying to rank higher in search engines. Search engines will optimize your results for all your listed keywords after they analyze the metatags. If your website is about eyewear, some good keywords […]
google rankings

How to Rank Higher Than Your Competitor

by admin_birgitta23
in SEO
Learn How to Rank Higher Than Your Competitor Here is a statement I hear all the time. “No matter what I do, my competitor is ranking higher in the SERPs than I.  What can I do?” That is a very good question. So let me share with you this article I just found, hopefully, it will help. This content was originally published here. Yes, You Can Do SEO Yourself, it Just Takes a Bit of Know-How and Patience. SEO is not rocket science. SEO is more akin to plumbing. Anyone can learn how to fix a sink by watching a […]

How to Leverage PowerPoint Presentations for Greater Online Exposure

by admin_birgitta23
File sharing is a fairly well-known SEO strategy but generally, people think about sharing videos, pdf and image files.  But did you know that you can also share your PowerPoint Presentation (PPT) files? For those not familiar with the concept, PPT submission is the act of sharing/uploading a PPT (Microsoft Powerpoint Files/Presentation Files) to websites that allow the users to do so (see a list of sites below). PPT presentations are seen as highly relevant content that has visual and graphic assets. The Benefits of PPT Submission: Submitting PowerPoint presentations on various websites will help your website and brand gain massive […]

What’s Changed in SEO?

by admin_birgitta23
in SEO
In spite of what you may have heard, not that much. SEO today is still based on 2 main things: On page content ( must be relevance to search phrases and be of good quality) Quality backlinks from other websites pointing at your page. What are Backlinks? Backlinks, are links pointing to your website from another site.  Inbound links were always important, what has changed however is the quality of links pointing to your website. The number and the quality of backlinks are one of the factors considered by Google to determine where to rank a site. Other factors that come into play are: How […]