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	<title>Marketing Tips and Strategies Ready to Implement In Your Business &#187; marketing</title>
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		<title>Best Word Plugins May Be The Solution That Allows You To Save More Time</title>
		<link>http://resultsmarketing.biz/blog/110/best-word-plugins-may-be-the-solution-that-allows-you-to-save-more-time/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://resultsmarketing.biz/blog/110/best-word-plugins-may-be-the-solution-that-allows-you-to-save-more-time/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 14:25:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General Marketing Articles]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[seo]]></category>

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		<description><![CDATA[    Best WordPress Plugins Review Researching viable keywords can take up enormous amounts of time. This is the one chore internet marketers dislike the most due to the sheer amount of time it can take up. Yet, if you &#8230; <a href="http://resultsmarketing.biz/blog/110/best-word-plugins-may-be-the-solution-that-allows-you-to-save-more-time/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> </p>
<p> </p>
<p><a href="http://joshkotsay.com/wordpress/best-wordpress-plugins">Best WordPress Plugins Review</a> Researching viable keywords can take up enormous amounts of time. This is the one chore internet marketers dislike the most due to the sheer amount of time it can take up. Yet, if you want to earn an income online with internet marketing, keyword research is such a vital aspect of your success. The creators of Best word plugins recognized this problem and made software to help make it all easier. It’s easy enough to find software that can look up keywords by popularity for you. Is Best word plugins just another one of these? We took the software for a test drive to check out what it can and can’t do. <a href="http://joshkotsay.com">Best WordPress Plugins Review</a></p>
<p> </p>
<p>Best word plugins has many interesting features (such as competitor research, keyword research, and marketing research) but it also allows you to see what sort of Clickbank success your competition is enjoying. The method you can use to find this information is to go into Best word plugins and then enter the merchant ID of the competitor you are interested in which will allow you to see what sorts of keyword combinations are working well for your closest of competitors. A lot of internet marketers use Clickbank to increase the sales of their profits through affiliate help. You are able to defeat your competitors at their own game if you are aware of what they are up to. Since you are an Internet marketer, you should already be aware of the importance of keywords in your efforts. Best word plugins is a great source that will allow you to analyze the performance of you keywords in the different search engines.</p>
<p> </p>
<p>You will be able to see what sorts of results you are receiving from your keywords in terms for the page rankings they are generating. If the sites returned for the keyword are all low in rank you’ll want to think of a better one.</p>
<p> </p>
<p>You can gather market intelligence on any domain name by inputting a URL, and Best word plugins will tell you if any ads are running, and what they are, in addition to keywords the site is optimized for. If properly used, this can be priceless information to know about your competitors. So it’s easy… all you have to do is take the keywords you find and use them in your own site. </p>
<p> </p>
<p>As with any software of this type, the creators will believe theirs is the greatest and most valuable tool for all internet marketers. While it is helpful, you’re still required to put in some time and effort of your own. However, this doesn’t mean the software won’t be able to still help you in other ways. Best word plugins is capable of cutting down the time you spend on keyword research considerably. This sofware is highly recommended for anyone working on several niches at once or for those internet marketers only wanting to work part time on their online business. The sale price for this software is very fair, considering the amount of time you’re able to save on research alone.</p>
<p> </p>
<p>for more information please visit  <a href="http://sites.google.com/site/bestwordplugins10/discover-how-to-increase-business-with-best-word-plugins">best word plugins</a></p>

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		<title>Use Plain Talk in Your Marketing</title>
		<link>http://resultsmarketing.biz/blog/27/use-plain-talk-in-your-marketing/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://resultsmarketing.biz/blog/27/use-plain-talk-in-your-marketing/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 22:09:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General Marketing Articles]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[how to write ads]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://resultsmarketing.biz/blog/?p=27</guid>
		<description><![CDATA[Let&#8217;s face it. Most advertising out there is just not very good.  It&#8217;s a fact.  When you open the Yellow Pages, can you really tell that much of a difference between the ads?  What about in the newspaper?  How many &#8230; <a href="http://resultsmarketing.biz/blog/27/use-plain-talk-in-your-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: Verdana;">Let&#8217;s face it. Most advertising out there is just not very good.  It&#8217;s a fact.  When you open the Yellow Pages, can you really tell that much of a difference between the ads?  What about in the newspaper?  How many of them actually &#8220;build a case&#8221; for whatever it is they are selling and convince you that they are the people you should buy from?  Today, we are going to discuss the most important thing you need to look at when writing your ad. </span> <span style="font-family: Verdana;"><strong>Make sure your writing style is simple and conversational</strong>. Don&#8217;t write like an English professor; instead, write the way you talk. This is the biggest trap of all for most people&#8211;that is, they start writing and all of a sudden all these big, fancy, flowery words start coming out all over the place. They use words that they wouldn&#8217;t normally use in everyday conversation in a million years. Complicated sentences and weird words make it sound like you&#8217;re intelligent, true enough. But on the other hand, they don&#8217;t sell. </span></p>
<p><span style="font-family: Verdana;">Rosser Reeves, one of the great advertising minds of the mid 1900&#8242;s said it best when talking about many advertising copywriter&#8217;s fondness for writing flowery prose instead of straightforward copy that sells. Reeves gives this little analogy: <em>&#8220;Let&#8217;s say you&#8217;ve got $1,000,000 tied up in your little company and suddenly, for reasons unknown to you, your advertising isn&#8217;t working and your sales are going down. And everything depends on it. Your future depends on it, your family&#8217;s future depends on it. Other people&#8217;s family&#8217;s futures depend on it. I walk into this office and sit down in this chair to write your advertising. Now, what do you want from me? Fine writing? Do you want masterpieces? Do you want glowing things that can be framed by copywriters? Or do you want to see the #!@%$*&amp;#@! sales curve stop going down and start moving up?&#8221;  Do you want the dang sales curve to stop going down and start moving up? That&#8217;s the bottom line here.</em> And in advertising, you&#8217;ve got to divorce yourself from the idea that was drilled into your head in high school English class about writing. Go against everything you learned and make your writing style simple and conversational.</span></p>
<p><span style="font-family: Verdana;">To give you a better idea about writing in simple terms, let me take you on what might at first seem like a strange tangent, but you&#8217;ll soon find out will be very helpful in your learning to use plain talk. We are going to have a lesson in speaking Chinese. That&#8217;s right, Chinese. If you can speak this exotic language, people are impressed and think you must be really smart. After all, Chinese is one of the most difficult languages in the world, right? Well, that&#8217;s right and wrong. It&#8217;s true that learning to <span style="text-decoration: underline;">read and write</span> all those strange little Chinese characters is very difficult. But <span style="text-decoration: underline;">speaking</span> Chinese&#8230;learning how to <span style="text-decoration: underline;">say</span> the words and sentences, on the other hand, is actually surprisingly easy. What does that have to do with you advertising? The very elements of Chinese that make it easy to learn to speak&#8211;once you understand them&#8211;will help you become a better writer of English. If you could apply the Chinese way of talking to our own language, then without much effort you could form the habit of simple, clear, picturesque talk&#8230;and ultimately, your simple, Chinese-like writing will help you make more money. </span></p>
<p><span style="font-family: Verdana;"><img title="Chinese" src="http://resultsmarketing.biz/blog/wp-content/uploads/2009/08/Chinese_410-150x150.jpg" alt="The simple language of Chinese" vspace="3" width="150" height="150" align="left" />I&#8217;m going to assume that right now all you know about Chinese is Kung Fu and Chow Mein, and you probably not too interested in adding to your Chinese vocabulary.  So we&#8217;re going to do the next best thing: we&#8217;re going to study Chinese from the outside, so to speak, and get a basic idea of how it&#8217;s put together.  That will then bring us a long way closer to plain English.  That may sound odd to you.  Chinese, to you, is an exotic language, written in weird Kanji characters and spoken in a sort of sing-song.  It&#8217;s true that the meaning of spoken Chinese words depends on musical &#8220;tones,&#8221; which does add one element of difficulty to learning spoken Chinese. Chinese is hard to approach; it has a sort of Chinese wall around it.</span></p>
<p><span style="font-family: Verdana;">But if you looked a little closer, you&#8217;d find that Chinese is really simple.  Think of other languages, and what makes them difficult: conjugations, irregular verbs, subjunctives, genders&#8211;and a whole host of other nasty grammatical nightmares. If you&#8217;ve ever studied any language other than Chinese, then you know that it&#8217;s grammar that makes learning them hard. </span></p>
<p><span style="font-family: Verdana;">That is the beauty of Chinese. It is known as a &#8220;grammarless&#8221; language.  The list of the things it does not have is unbelievable: it has no inflections, no cases, no persons, no genders, no numbers, no degrees, no tenses, no voices, no moods, no infinitives, no participles, no gerunds, no irregular verbs, and no articles.  There are no words of more than one syllable, every word has only one form, and all you have to learn is how to put these one-syllable words in their proper order.  To make it still easier for you, this proper order is the same as the usual order in English: subject, predicate, object.  You may wonder how it is possible to talk in such a language so that other people understand you; and maybe you think this must be the most primitive, uncivilized language of the world.  It would be a common error: up to about a hundred years ago all language experts agreed that Chinese is the &#8220;baby talk of mankind.&#8221; They were wrong: it is the most grown-up talk in the world.  It is the way people speak who started to simplify their language thousands of years ago and have kept at it ever since.  </span></p>
<p><span style="font-family: Verdana;">For, thanks to research, we know now that thousands of years ago the Chinese language had case endings, verb forms, and a whole arsenal of unpleasant grammar.  It was a cumbersome, irregular, complicated mess, like most other languages&#8211;including English.  But the Chinese people, generation after generation, changed it into a streamlined, smooth-running machine for expressing ideas.  It&#8217;s just like the camera&#8211;remember the commercial? It&#8217;s so advanced, it&#8217;s simple. This isn&#8217;t just a figure of speech: the main principle of modern Chinese is exactly the same as that of modern machinery.  It consists of standardized, prefabricated, functionally designed parts.  </span></p>
<p><span style="font-family: Verdana;">In other words, Chinese is an assembly-line language.  All the words are stripped to their essential meaning and purpose, and put together in a fixed order.  Word order is as all-important as the order of operations on the assembly line: if you line it up in any other way it doesn&#8217;t work.  If you wanted to say, &#8220;I am going to go home&#8221; in Chinese, you&#8217;d say &#8220;WO HWEI JYA&#8221; which literally means &#8220;I Go Home&#8221; That&#8217;s it. You wouldn&#8217;t even have to say &#8220;I&#8221; because it would be understood. You could just say &#8220;HWEI JYA&#8221; or  &#8220;Go Home.&#8221; And everyone would know exactly what you meant. See, there are no filler words. If you wanted to say, &#8220;I will be going home,&#8221; You&#8217;d still just say, &#8220;Wo Hwei Jya&#8221; which is again is literally &#8220;I go home.&#8221; If you wanted to say, &#8220;She has six books&#8221; You&#8217;d say &#8220;Ta you leo ge shu.&#8221; That literally translated means &#8220;She have six book&#8221; What&#8217;s more, the <em>she</em> doesn&#8217;t even mean she. In Chinese it could mean he or she or it. There&#8217;s only one word for all three of them. The meaning is determined by the context.</span></p>
<p><span style="font-family: Verdana;">So in summary, what they&#8217;ve done in Chinese is strip all the words to their bare meaning and put them together in a simple, predetermined order. They&#8217;ve lost most of the filler words that don&#8217;t really mean anything. English: These words account for over 50% of all words; they don&#8217;t exist in Chinese.</span></p>
<p><span style="font-family: Verdana;">Well, that&#8217;s enough Chinese lessons. So let&#8217;s see what we can learn from what you now know. You need to take the &#8220;It&#8217;s so advanced, it&#8217;s simple&#8221; Chinese philosophy and integrate it into your advertising writing. Why? Because when you&#8217;re talking to your prospects, you can&#8217;t bog them down with all the flowery jibber-jabber that just takes up time, makes them use extra brain power, and doesn&#8217;t add any additional meaning to what you&#8217;re saying. You&#8217;ve got to strip your words down and use plain talk to clearly, concisely, and quickly communicate your point. It is essential to powerful advertising communication that you &#8220;<strong>Say it well</strong>.&#8221;  Use plain talk and you&#8217;ll be well on your way to doing just that. </span></p>
<p><span style="font-family: Verdana;">Shakespeare, who was one of our most prolific and enduring writers, used approximately 22,000 different words in his published works. Well-educated people today, use about 5,000 different words when speaking and about 10,000 in their writing. Most of us have a &#8216;working vocabulary&#8217; of 2,000 (which means that there are over 788, 000 words that are gathering dust on the shelves of our minds). Of those 2,000 words, the most commonly used are: <em>the, of, and, to, a, in, that, is, I, it.</em></span></p>
<p><span style="font-family: Verdana;">&#8220;Those ten little words (and I <strong>do</strong> mean <em>little</em>), account for 25% of all speech.</span></p>
<p><span style="font-family: Verdana;">&#8220;There are fifty words, which make up 60% of everything we say &#8211; and only <strong>two</strong> of these have more than one syllable &#8230; &#8220;</span></p>
<p><span style="font-family: Verdana;">(If you want a list of 50 most commonly used English words, <a href="http://mistupid.com/facts/page023.htm" target="_blank">click here</a>.)</span></p>
<p><span style="font-family: Verdana;">KEEP IT SIMPLE!!!</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><em>This article was written by Rich Harshaw.  May not be used in part or as a whole without prior consent.</em></span></p>

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		<title>Why Every Local Business MUST Have A Website</title>
		<link>http://resultsmarketing.biz/blog/3/why-every-local-business-must-have-a-website/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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		<pubDate>Thu, 20 Nov 2008 19:38:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General Marketing Articles]]></category>
		<category><![CDATA[google friendly website]]></category>
		<category><![CDATA[marketing]]></category>
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		<description><![CDATA[Do you own a local business?  If you do, then your business absolutely MUST have a website - if you&#8217;re hoping to remain competitive in your marketplace that is.  Many small business owners don&#8217;t realize this, but local search is rapidly becoming &#8230; <a href="http://resultsmarketing.biz/blog/3/why-every-local-business-must-have-a-website/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Do you own a local business?  If you do, then your business absolutely MUST have a website - if you&#8217;re hoping to remain competitive in your marketplace that is.  Many small business owners don&#8217;t realize this, but <strong>local search is rapidly becoming more and more commonplace and growing at the tune of 34% a year</strong>.  They think, “sure, if you&#8217;re doing business online like Amazon or eBay then obviously you need a website.  But I&#8217;m not selling my products or services online, just locally, so I don&#8217;t have any need for a website.”  That sounds sensible at first glance, but they couldn&#8217;t be more wrong.</p>
<p>Times have changed, and the way people get information has changed, too.  Radically.  Ten years ago, a local company could get by without a website.  Back then, the Internet was new, and not every family had a computer hooked up to the worldwide web.  And, for many of those people who were online, the Internet was sort of exotic – it was something of a hobby.  They would spend their online time in chat rooms talking to new friends all over the world, or looking for Beanie Babies on eBay, or downloading the latest cool game. </p>
<p>But somewhere along the way, three things happened –</p>
<p>1. High Speed Internet Access got cheaper, and replaced dial up for the majority of users.<br />
2. Almost every home in America is now connected to the Internet.<br />
3. Google became THE dominant search engine</p>
<p>What does a High Speed Internet connection have to do with anything?  A lot.  Ten years ago, most people had dial up connections over a standard phone line.  That meant that most of the time they weren&#8217;t hooked up to the Internet, and connecting usually took several minutes. And surfing was slow.  In other words, if they needed to look up the phone number of a local company, it was much easier and faster to just grab the Yellow Pages.  Besides, back then, few local companies had their own website.  But these days, in most homes, there are several computers hooked up to the Internet 24/7, with a high speed DSL connection.  Tens of millions of people in America spend several hours a day in front of their computer, using the Internet.   Almost every home in America is now online, and the vast majority of them are using high speed Internet connections.  That&#8217;s the first two radical changes.</p>
<p>So what does Google have to do with anything?  Well, in a word, everything.  Ten years ago, there were lots of search engines – Yahoo, Ask Jeeves, Netscape, AOL, and scores of others.  And there still are dozens of search engines.  But hardly anyone uses them.  What more, hardly anyone uses print directories such as the Yellow Pages anymore, yet many small business owners still spend thousands of their hard earned cash on advertising that doesn&#8217;t produce revenue.  Want prove?  When last did you pick up the Yellow Pages?</p>
<p>Google came along around 1999, and they just completely took over the search engine business, practically overnight, because they were so much better than the others.  Probably 85-90 percent of all searches these days are Google searches.  And Google lists everything, <strong>including local businesses</strong>.</p>
<p>Are you starting to see the big picture?  Ten years ago, most people still weren&#8217;t on the Internet, and now they are.  And today, instead of being an expensive, slow moving toy, the Internet has become an integral part of their lives.  Now, with a click of their mouse and a few keystrokes, they can find any information they need in about 5 seconds.   Why get up, hunt down the Yellow Pages, dig through its hundreds of pages until they find “muffler shop”, when they can just type in “their city muffler shop” and have all the information they need without leaving their chair?</p>
<p>Well, most people won&#8217;t leave their chair.  They&#8217;ll just go to Google.  Which means that the Yellow Pages are yesterday&#8217;s news, and if you don&#8217;t have a website for your business online, you are missing out on huge numbers of leads and customers.</p>
<p>Any local business that doesn&#8217;t have a website has got two choices – get a website, and get one soon, or plan to eventually go out of business. It&#8217;s just that simple.  What&#8217;s next?  Check out part two of our report or visit <a href="http://www.thenewrulesofmarketing.com">www.thenewrulesofmarketing.com</a>!</p>
<p>Or next post will discuss why having a &#8220;Google-friendly&#8221; website is of utmost importance, so be sure to check it out.</p>

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