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Internet Marketing Service Vallejo

Beware of Content Spinners That Get Your Site Penalized

by admin_birgitta23
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Those of us that have blogs know only too well how time consuming and tedious, not to mention brain wrecking it can be to keep your blog(s) fresh with new content. But original and fresh content is a vital step for SEO. Writers block anyone? So it makes sense to create one piece of content and use content spinners to get several versions of it that can be posted all over the web.  But beware, tactics like these can get your site penalized by Google if the spun content isn’t up to par.  Google hates spun content!  So it is […]

My New and Favorite Keyword Research Tool Review

by admin_birgitta23
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Performing SEO services and consulting with clients I review websites almost daily, and a large majority of those sites I review were built around a product or service the owner thought was a good idea to bring to market. This is being done without any research and knowing if there is a demand for it or what keywords prospects are searching for.  I cannot stress enough the importance of competition and keyword research BEFORE creating a website, and even before starting a business.  Doing so would be like building a house without a foundation.  Unless you know if you have a target market […]

Google Announces Major Changes Again

by admin_birgitta23
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Oops- Google is at it again! Last week at the Google Performace Summit the search engine giant announced major changes to its biggest products. New features for Google Maps and local search , Analytics and AdWords are scheduled to debut over the next few months; with the promise that the proposed changes will help small business owners better target their digital marketing to local customers and smartphone users. Jerry Dischler, Google’s vice president of product management, said in his keynote speech that mobile devices have erased the “dividing line between the digital world and the physical world.” He also said that […]

How to Boost Your Local and Organic Rankings

by admin_birgitta23
in SEO
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Looking for ways to get higher rankings in the search engines? Build a good portfolio of high quality and authority backlinks. A good portfolio of backlinks* is hugely important in search engine marketing, for local and organic SEO. Even with the barrage of zoo animals Google has thrown our way that hasn’t changed for years, and it’s unlikely to change in the foreseeable future. What has changed however, is how we get links, whether that’s building them, requesting them, earning them, or even buying them. Building a “naturally looking” link portfolio is the key and high authority links are in […]

Are You Using Facebook Messenger for Your Business?

by admin_birgitta23
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So you’ve created a fan page for your business.  How is it working for you so far?  Are you utilizing all the whistles and bells available to you?  If you are like most, probably not. In today’s post let me share with you the benefits of using Facebook Messenger. There are 800 million people who use Facebook Messenger each month. The instant messaging service is available to anyone, whether they have a Facebook profile or not. When Messenger first became available for business pages, Facebook users could message page owners and the page owners could reply. Now, any page owner […]

What’s Changed in SEO?

by admin_birgitta23
in SEO
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In spite of what you may have heard, not that much. SEO today is still based on 2 main things: On page content ( must be relevance to search phrases and be of good quality) Quality backlinks from other websites pointing at your page. What are Backlinks? Backlinks, are links pointing to your website from another site.  Inbound links were always important, what has changed however is the quality of links pointing to your website. The number and the quality of backlinks are one of the factors considered by Google to determine where to rank a site. Other factors that come into play are: How […]
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